THE OPPORTUNITY

Head of Marketing - London

Company:

eMed Healthcare UK

Employment type:

Full Time

About the Job

eMed are looking for a candidate to join their data led digitally focussed marketing department. The main purpose of the role will be to develop and implement a comprehensive digital marketing strategy. This includes identifying target audiences, setting clear objectives, and choosing the most effective digital platforms for reaching these goals.

What You’ll Work On

  • Digital Strategy Development: The primary responsibility is to develop and implement a comprehensive digital marketing strategy.
  • Team Leadership and Management: Overseeing a team of marketing professionals, the Head of Marketing is responsible for hiring, training, and managing staff. This role requires strong leadership skills to guide the team towards achieving marketing goals.
  • Content Creation and Management: Developing a content strategy that aligns with the company's brand and marketing goals. This includes overseeing the creation of digital content such as blogs, videos, and social media posts.
  • Data Analysis and Reporting: Utilising data analytics tools to track campaign performance, analyse consumer behaviour, and make data-driven decisions to optimise marketing strategies.
  • SEO and SEM Management: Managing search engine optimization (SEO) and search engine marketing (SEM) to ensure high visibility in search engine results, driving traffic to the company's website.
  • Social Media Management: Developing and executing social media strategies to enhance brand awareness and engagement on various platforms.
  • Staying Updated with Digital Trends: Keeping abreast of the latest digital marketing trends and technologies, and adopting new ideas into the company’s strategy.
  • Customer Relationship Management (CRM): Utilising CRM systems to understand customer needs and tailor marketing efforts accordingly.

What We’re Looking For

  • At least 5 years experience working in marketing, with at least 2 years in a senior role
  • Digital Marketing Expertise: Proficiency in various digital marketing channels and techniques, including SEO, SEM, social media marketing, email marketing, and content marketing.
  • Data Analysis and Analytics: Ability to interpret and leverage data from various sources to make informed decisions. Familiarity with tools like Google Analytics, social media insights, and other data analysis software is crucial.
  • Strategic Planning: Developing and implementing comprehensive digital marketing strategies that align with business goals. This includes setting clear objectives, identifying target audiences, and choosing the most effective tactics and platforms.
  • Leadership and Team Management: Strong leadership skills to guide and inspire a team of marketing professionals. This includes hiring, training, mentoring, and managing team members to achieve collective goals.
  • Adaptability and Flexibility: Able to work in a fast paced, start-up like environment where adaptability is essential.
  • Problem-Solving Skills: Identifying challenges and obstacles and finding effective solutions to overcome them.
  • Able to work from our London Head Office 5 days a week

What We Offer

  • 5% employer pension contribution for 5% employee contribution
  • Life Insurance 4x annual base salary
  • Free subscription for eMed services
  • Private Medical Insurance for you (and your family)
  • Employee Assistance Program
  • Eye care voucher reimbursement (up to £20)
  • Participation in eMed’s refer a friend scheme
  • Enhanced Maternity, Paternity and Adoption pay.
  • Health & Wellbeing resources
  • Up to £80 towards noise cancelling headphones

WORKING AT BABYLON POWERED BY EMED

Whether you work in one of our amazing offices or a distributed team, Babylon powered by eMed is highly collaborative and fun! You’ll have a chance to work in a fast-paced environment with experienced industry leaders. We have a learning environment where you can make an impact.

Who We Are

We are a team on a mission, to put accessible and affordable healthcare in the hands of every person on earth. Our mission is bold and ambitious, and it’s one that’s shared by our team who shares our values, to dream big, build fast and be brilliant. To achieve this, we’ve brought together one of the largest teams of scientists, clinicians, mathematicians and engineers to focus on combining the ever-growing computing power of machines, with the best medical expertise of humans, to create a comprehensive, immediate and personalized health service and make it universally available.

At Babylon powered by eMed our people aren’t just part of a team, they’re part of something bigger. We’re a vibrant community of creative thinkers and doers, forging the way for a new generation of healthcare. We’re only as good as our people. So, finding the best people is everything to us. We serve millions, but we choose our people one at a time…

DIVERSITY

We believe that difference inspires a better, healthier world. That’s why it’s at the heart of everything we do. From our people to our products, difference enriches every part of our business and creates a culture based on equality of opportunity, and in which all employees can progress their careers. We’re committed to creating an environment of mutual respect where equal employment opportunities are available to all applicants without regard to race, colour, religion, sex, pregnancy status, national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information, and any other characteristic protected by applicable law.

At The Hidden Market we're committed to Equality, Diversity and Inclusion, read our policy here. We inform clients that candidates should be evaluated on merit of their skills, experience and commercial attributes in relation to the role, and not background, disability, race, age, gender, sexual orientation, education, or any other discriminatory factor.

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