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The bustling world of Marketing Analyst Jobs in London: Unveiling Opportunities and Insights

London, renowned as a global hub for business and innovation, offers a plethora of exciting career opportunities for marketing professionals. Among these, Marketing Analyst roles hold a special place due to their vital role in driving data-driven marketing strategies. In this article, we'll delve into the world of Marketing Analyst jobs in London, shedding light on the responsibilities, skills required, and the thriving market for these positions.

A Marketing Analyst is a pivotal member of a marketing team, responsible for analyzing vast amounts of data to draw actionable insights and support strategic decision-making. These professionals utilize a variety of analytical techniques and tools, such as data visualization, statistical analysis, and predictive modeling. By examining market trends, customer behavior, and campaign performance, Marketing Analysts enable businesses to optimize their marketing efforts and achieve targeted results.

Marketing Analyst roles in London encompass a wide range of responsibilities. These may include:

  1. Data Analysis and Insights Generation:
    Marketing Analysts are adept at extracting valuable insights from complex datasets and transforming them into actionable recommendations. They employ statistical tools and techniques to identify patterns, trends, and correlations that inform marketing strategies.

  2. Market Research:
    Conducting market research and analyzing competitor landscapes forms a crucial part of a Marketing Analyst's role. By staying updated on industry trends and consumer behavior, analysts provide valuable insights to guide marketing campaigns and product positioning strategies.

  3. Campaign Performance Measurement:
    Marketing Analysts evaluate the effectiveness of marketing campaigns by monitoring key performance indicators (KPIs). They assess metrics like conversion rates, customer acquisition costs, and return on investment (ROI) to assess and optimize marketing efforts.

  4. Business Intelligence and Reporting:
    Presenting findings and insights to stakeholders in a clear and concise manner is another vital aspect of the role. Marketing Analysts generate comprehensive reports and dashboards that facilitate data-driven decision-making at all levels of the organization.

To excel in a Marketing Analyst role, professionals must possess a combination of technical skills and business acumen. Some essential skills include:

  1. Data Analysis Tools:
    Proficiency in tools such as SQL, Excel, and data visualization platforms like Tableau or Power BI is highly sought after.

  2. Statistical Analysis:
    A solid understanding of statistical concepts and experience using statistical software (e.g., R or Python) is crucial for conducting advanced analyses.

  3. Marketing Knowledge:
    Familiarity with marketing principles, consumer behavior, and market research methodologies equips Marketing Analysts to provide insightful recommendations.

London's dynamic business landscape is brimming with opportunities for Marketing Analysts. The city's vibrant industries, including finance, technology, retail, and professional services, provide diverse sectors to apply analytical skills. From global corporations to innovative startups, London offers a wide range of organizations seeking to leverage data to stay competitive in the marketplace.

To explore these opportunities, candidates can utilize online job platforms, recruitment agencies, and professional networks dedicated to marketing and analytics roles in London. Engaging with industry-specific events, conferences, and networking meetups can further enhance visibility and access to potential employers.

Marketing Analyst roles in London offer an exciting and rewarding career path for individuals passionate about data analytics and marketing. These professionals play a crucial role in helping businesses gain a competitive edge through data-driven decision-making. London's thriving business ecosystem and abundance of career opportunities make it an ideal destination for Marketing Analysts seeking dynamic and fulfilling roles.

Embrace the world of Marketing Analyst jobs in London and unlock your potential to shape the future of data-driven marketing strategies. Your analytical skills and strategic insights can contribute to the growth and success of businesses across various industries in one of the world's most vibrant cities.

Review marketing analyst jobs we're currently advertising:

Head of D2C Marketing

Company: Hidden

Salary hidden
Full Time

Senior Marketing Executive

Company: Hidden

Salary hidden
Full Time

Marketing Manager

Company: Hidden

Salary hidden
Full Time

Product Marketing Manager

Company: Hidden

Salary hidden
Full Time

Marketing Executive - Interim/Contract

Company: Hidden

Salary hidden
Full Time
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Find the right Marketing Analyst job today
Use our salary comparison tool to help you with benchmarking
Marketers earn an average of £78k based on our data

The Hidden Market salary comparison tool and benchmarking for marketing jobs:

Our benchmarking marketing roles show they earn:

  • between £80k on average
  • with the average desired salary being £97k 

This is of course average data and it conceals a lot of the differences. Should you want to benchmark any of your roles you can do so here with our salary comparison tool. But if you would like some indications of salary bands:

Base salaries bandings by levels - Marketing 

  • CMO salary range - £150k-400k 

  • Marketing Director salary range - £120k - 180k 

  • Head of Marketing salary range - £75k-125k 

  • Senior Marketing Manager salary range - £65k-75k

  •  Marketing Manager salary range - £45-65k 

  • Senior Marketing Executive salary range - £35k-45k 

  • Marketing Executive salary range - £25-35k 

  • Marketing Assistant salary range - £18-25k 



Too often, we see businesses and candidates waste so much time on poorly qualified candidates and roles: undertaking interviews that are not a good fit. We at The Hidden Market overcome this with our prevetted candidates.


There are numerous factors that influence salaries. Some of these are as follows: 

  • Market forces: demand and supply 
  • Company size  
  • Location 
  • Remit of a role 
  • Negotiation on both sides: professionals and businesses 

We see candidates too often take a role that is not suitable for them. We work with candidates to find the right role with the right business and secure them a decent market rate. 



How we work helping marketers secure marketing jobs

What we do in hiring marketers:

At The Hidden Market, we provide a unique solution for businesses seeking to hire top-notch marketers. But what does this mean for you as a candidate? The answer is simple - we offer you a broad range of opportunities to apply for, whether it's roles we're openly marketing or headhunting for.

We understand that making a career move can be a daunting task at any level, and we're here to help you navigate through it. Our team of experts works closely with our candidate base to provide them with the resources, guidance, and information they need to make informed choices.

As a Hidden Market member, you have access to a variety of services and resources that can help you secure your dream marketing job. We offer free resources and services designed to enhance your job-seeking process and help you stand out from the competition. If you're looking for additional support, we also offer paid for resources and services to give you that extra advantage.

We have a vast network of businesses that rely on us to connect them with top-notch marketing talent. Besides browsing through our live jobs listings, you can also register with us and stay updated on new opportunities that are tailored to your skills and experience.

Our community and content provide an additional layer of support for our members. You'll have the opportunity to interact with like-minded professionals, share insights and ideas, and find inspiration and motivation along the way.

We understand that you may have questions about how we work and the services we offer. Please check out our FAQ section in the footer, or don't hesitate to connect with us and discuss your career goals. We're here to help, inform, and guide you in securing the best marketing job for you.

Types of marketing jobs by level

Marketing is a diverse field with various career paths, each offering unique responsibilities and requirements. From entry-level positions to senior leadership roles, marketing professionals have numerous opportunities to advance their careers. In this article, we will cover the different levels of marketing jobs, starting from Marketing Assistant/Graduate positions and progressing to the esteemed Chief Marketing Officer (CMO) role.

  1. Marketing Assistant / Graduate Job

The entry-level position in marketing is the Marketing Assistant or Graduate job. These roles involve supporting the marketing team in executing campaigns, conducting market research, and handling administrative tasks. Candidates for these positions typically hold a degree in marketing or a related field, along with some relevant experience or internships.

  1. Senior Marketing Executive/Executive Job

Following the Marketing Assistant role, the next step is the Senior Marketing Executive/Executive job. These positions entail greater responsibility in executing marketing campaigns, developing strategies, and managing budgets. Candidates for these roles generally have several years of experience in marketing or related fields, along with a proven track record of success.

  1. Marketing Manager Job

The Marketing Manager role is a mid-level position that involves overseeing a team of marketers and managing multiple campaigns and initiatives simultaneously. Marketing Managers are responsible for developing and implementing marketing strategies, managing budgets, and analyzing campaign performance. Candidates for these positions typically have several years of experience in marketing, as well as strong management skills.

  1. Senior Marketing Manager Job

The Senior Marketing Manager job is a senior-level position that entails overseeing multiple Marketing Managers and managing the overall marketing strategy for a business or organization. These roles require strong leadership skills, the ability to develop and execute strategic plans, and a deep understanding of market trends and consumer behavior.

  1. Head of Marketing Job

The Head of Marketing role is a top-level marketing position that involves managing the entire marketing function for a business or organization. These roles require exemplary leadership and strategic skills, the ability to develop and execute marketing plans, and a profound understanding of the industry and competitive landscape.

  1. Marketing Director Job

The Marketing Director role is a senior executive position that involves overseeing the marketing strategy and operations for a business or organization. These roles necessitate a broad range of skills, including strategic planning, budget management, team leadership, and stakeholder management.

  1. CMO Job

The Chief Marketing Officer (CMO) is the highest-ranking marketing executive in a business or organization. CMOs are responsible for developing and executing the overall marketing strategy, managing budgets, and driving business growth. These roles require extensive experience in marketing and leadership skills, as well as a deep understanding of business strategy and industry trends.

Marketing provides a plethora of career paths, ranging from entry-level positions to senior executive roles. Whether you're just starting as a Marketing Assistant or aspiring to become a CMO, the marketing field offers abundant opportunities for growth and success. Each level presents unique responsibilities and skill requirements, allowing professionals to expand their expertise and make significant contributions to their organizations. Embrace the various levels of marketing jobs and embark on a rewarding journey in this dynamic and ever-evolving field.

Key marketing job descriptions by level: