Marketing Operations Manager Job Description

This Marketing Operations Manager job description template includes the list of most important Marketing Operations Manager's duties and responsibilities. It is customizable and ready to post to job boards. Use it to save time, attract qualified candidates and hire the best employees.

If you're looking to hire a Marketing Operations Manager or a candidate looking wanting more information, here we have laid out the key requirements, duties, responsibilities, and skills that should be in an Marketing Operations Manager job description. If you're on this page you're likely a business looking to hire a Marketing Operations Manager or a marketer interested in the role of a Marketing Operations Manager. If you are looking for a Marketing Operations Manager job description then below we have a job description template for you below

Whether you are a business looking to hire or a candidate looking at the role we hope that this helps you in your endeavours. 

We're well placed to help both candidates and companies looking to place Marketing Operations roles. Links below with information as to how we are able to help you and there are links to our current vacancies too. 


What is a Marketing Operations Manager?

The role of a Marketing Operations Manager is for someone who is responsible for overseeing all aspects of marketing department operations. You as the Marketing Operations Manager will work across all aspects of the marketing funnel and marketing channels to ensure that the businesses operations are working efficiently as possible. 

Marketing Operations Manager Job Description:

The business is looking at improving its internal processes in relation to marketing and technology and we are searching for a Marketing Operations Manager to drive significant operational efficiencies in our business. As a Marketing Operations Manager, you will be responsible for managing the day-to-day execution of our marketing campaigns and ensuring that all marketing activities are in line with our company’s mission and standards.

To ensure success as a Marketing Automation Manager, you should be skilled at lead generation and demand generation across a range of channels. You will be innovative, passionate about our business, and an expert at executing strategies for business growth. With a strong understanding of marketing technology, you'll help turn the specific business requirements into reality, so all teams have the technology and insights they need to continuously improve customer acquisition, profitability and customer experience.

Marketing Operations Manager duties and responsibilities

  • Manage marketing operations initiatives 
  • Monitor marketing related business activities and performance
  • Monitor and track key performance indicators
  • Analyse data, assess trends, and determine actions to optimise performance
  • Work to improve the accuracy and timeliness of marketing data
  • Provide reports for management on performance 
  • Manage and enhance relationships with vendors
  • Understand and monitor the costs of marketing activities
  • Manage the budget in relation to marketing campaigns 
  • Coordinate the operational requirements of various ad and marketing campaigns, events and other related activities

Marketing Operations Manager requirements and qualifications

  • Experience in marketing operations or a wider marketing role within a similar business
  • Experience in setting up automated campaigns in Marketo, Pardot, Hubspot or similar marketing automation platforms
  • Experience in implementing web tracking technologies (Google Analytics, Mixpanel, Snowflake etc) 
  • Expertise in translating complex data into actionable insights for stakeholders
  • Knowledge of GDPR, PECR and other relevant privacy regulations

Looking for Marketing Operations Manager jobs?

At The Hidden Market we focus on hiring the best marketing talent for a range of sectors. 

If you're looking for your next Marketing Operations Manager position we would love to try and help you secure it. 

Looking to hire a Marketing Operations Manager?

At The Hidden Market we focus on hiring the best marketing talent for a range of sectors. 

If you are looking to hire a Marketing Operations Manager we have some great candidates on our books. 

Want more information?

Check out our blog or our market insights section to find out more about hiring marketers. 

How we work at The Hidden Market - hiring Marketing Operations Managers

At The Hidden Market we have a range of solutions for business from full recruitment through to advertising services. We place Marketing Automation Managers at businesses from start up through to corporate. 

If you are looking for more information on hiring please get in touch here or alternatively as a candidate you are welcome to get in touch here