Digital Acquisition Marketing Manager Job Description
This Digital Acquisition Marketing Manager job description template includes the list of most important Digital Acquisition Marketing Manager duties and responsibilities. It is customisable and ready to post to job boards. Use it to save time, attract qualified candidates and hire the best employees.
If you're looking to hire a Digital Acquisition Marketing Manager or a candidate looking wanting more information, here we have laid out the key requirements, duties, responsibilities, and skills that should be in a Digital Acquisition Marketing Manager job description. If you're on this page you're likely a business looking to hire a Digital Acquisition Marketing Manager or a marketer interested in the role of a Digital Acquisition Marketing Manager. If you are looking for a Digital Acquisition Marketing Manager job description then below we have a job description template for you below.
Whether you are a business looking to hire or a candidate looking at the role we hope that this helps you in your endeavours.
We're well placed to help both candidates and companies looking to place Digital Acquisition Marketing Manager roles. Links below with information as to how we are able to help you and there are links to our current vacancies too.
What is a Digital Acquisition Marketing Manager?
The role of Digital Acquisition Marketing Manager is focused on locating, engaging with, and securing customers for a business via digital channels. The role is focused on performance marketing and will typically oversee all planning, implementation, and monitoring of performance channels such as social, paid search, and affiliates. Other channels will often be managed by the design and content teams whom you will work with to implement creative paid social campaigns across various social platforms. The role is very much a metric driven role where you will test and learn to see what is working and continually evolve and optimise campaigns.
Digital Acquisition Marketing Manager Job Description:
We are one of the fastest-growing companies in our region and as we expand our online eCommerce offering and this is a key role in driving the growth and profitability of their brand including customer acquisition and retention. Your role is to focus on the UK initially with the opportunity to develop this into a global role. Due to growth, we are looking to hire an ambitious Digital Acquisition Marketing Manager to take our digital customer acquisition to the next level.
You are required to have a strong background in performance marketing and will oversee all planning, implementation, and monitoring of performance channels such as social, paid search, and affiliates. Additionally you will work closely with the design and content teams to implement creative paid social campaigns across various social platforms. As well as scaling the growth of Google channels by implementing campaigns across paid search, google shopping and YouTube. We require you to implement a test and learn approach on all performance channels, running regular A/B tests to ensure all campaigns are running effectively, driving continued revenue and profitability.
Digital Acquisition Marketing Manager Responsibilities:
- Responsible for the P&L of the Digital & eCommerce platform
- Managing the current junior marketers in the business and build a wider a global team
- Develop a marketing strategy and multi-channel campaigns with senior leaders
- Manage the performance marketing channels, including Google Paid Search, Google Shopping, Affiliates and Remarketing
- Developing and managing influencer and social media marketing
- Defining and implementing CRM programme
- Continuously analysing marketing and website performance to identify opportunities to improve campaign performance and conversion
Digital Acquisition Marketing Manager Requirements:
- Likely 3-5 years’ experience in Ecommerce including campaign budgeting
- Good knowledge and experience within SEO, Paid Search, Social Media Marketing and Email Marketing
- Google Adwords and Analytics
- Campaign reporting analysis and action planning
- Strong communication and collaboration skills
Looking for Digital Acquisition Marketing Manager?
At The Hidden Market we focus on hiring the best marketing talent for a range of sectors.
If you're looking for your next Digital Acquisition Marketing Manager position we would love to try and help you secure it.
Looking to hire a Digital Acquisition Marketing Manager?
At The Hidden Market we focus on hiring the best marketing talent for a range of sectors.
If you are looking to hire a Marketing Manager we have some great candidates on our books.
Want more information?
Check out our blog or our market insights section to find out more about hiring marketers.
How we work at The Hidden Market - hiring Digital Acquisition Marketing Managers
At The Hidden Market we have a range of solutions for business from full recruitment through to advertising services. We place Digital Acquisition Marketing Managers at businesses from start up through to corporate.
If you are looking for more information on hiring please get in touch here or alternatively as a candidate you are welcome to get in touch here.