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The world of marketing has evolved significantly over the past few years, and with growing demand, freelance marketing jobs have emerged as a promising career option. The UK's capital, London, is acclaimed as a hub for businesses and entrepreneurs, presenting an ocean of freelance marketing opportunities for professionals. However, for those unfamiliar with the concept, freelancing can appear daunting - but the benefits can be substantial.

The flexibility of freelance marketing jobs allows for a better work-life balance, freeing individuals from the constraints of strict 9-5 schedules while harnessing the ability to manage several projects simultaneously. Freelancers get to experience a diverse range of assignments, working with several clients across various industries, broadening their skills and expanding their network.

London's burgeoning industry sectors, including tech, finance, fashion, and media, offer multiple opportunities for freelance marketers to thrive. These industries are continually seeking innovative marketing strategies and digital solutions to accelerate their growth, creating a rich pool of freelance jobs for professionals to explore.

Focusing on some specific freelance marketing jobs, let's explore some of the opportunities that London has to offer:

1. Content Marketing:

The massive explosion of digital marketing has led to a substantial increase in the demand for content marketing professionals in London. Whether it's building brand awareness through captivating blog posts or producing compelling copy for website landing pages, there are several opportunities for freelance content marketers in London.

2. Social Media Marketing:

With more than 63% of the UK's population active on social media, social media marketing is a crucial aspect for businesses seeking to capture a wide audience. Opportunities for freelance social media marketers are aplenty in London, with several businesses looking to harness the potential of social media to drive growth.

3. Digital Marketing:

Digital marketing encompasses a wide range of activities, including search engine optimization, pay-per-click advertising, email marketing, and more. With London's thriving tech industry, skilled digital marketers are in high demand to help businesses secure a competitive edge.

4. Public Relations:

Maintaining a strong brand image is essential for businesses looking to establish lasting success in London's competitive marketplace. Therefore, businesses rely on the expertise of skilled public relations professionals to build positive brand images, manage crisis communication, and secure media placements to boost visibility.

While freelancing can be liberating, it requires self-discipline, strong communication skills, and a commitment to delivering high-quality results. As a freelancer, one must properly evaluate the potential risks while also being mindful of contracts, taxes, and accounting to ensure the smooth running of one's business.

London is a bustling metropolis of exciting opportunities for freelancers seeking to embark on a career in marketing. With the flexibility to work on a diverse range of projects, reaching a wide variety of clients across different industries, freelance marketing jobs offer the potential to thrive in this ever-evolving field.  If you’re interested in further marketing jobs please check our our London marketing jobs page.

Do take a look at our other resources about marketing jobs: 

• CMO jobs 
• Marketing Director jobs 
• Head of Marketing jobs
• Senior Marketing manager jobs
• Marketing Manager jobs
• Senior marketing executive jobs 
• Marketing Executive jobs
• Graduate marketing jobs 
• Marketing assistant jobs 
• Content marketing jobs 
• Digital marketing jobs 
• PPC marketing jobs 
• SEO marketing jobs
• Graphic Design jobs 
• Marketing Analyst jobs

Or take a look at our marketing jobs page which is an overview of marketing jobs.  

Our benchmarking marketing roles show they earn:

• between £80k on average
• with the average desired salary being £97k 

This is of course average data and it conceals a lot of the differences. Should you want to benchmark any of your roles you can do so here with our salary comparison tool. But if you would like some indications of salary bands:

Base salaries bandings by levels - Marketing 

• CMO salary range - £150k-400k 

• Marketing Director salary range - £120k - 180k 

• Head of Marketing salary range - £75k-125k 

• Senior Marketing Manager salary range - £65k-75k

•  Marketing Manager salary range - £45-65k 

• Senior Marketing Executive salary range - £35k-45k 

• Marketing Executive salary range - £25-35k 

• Marketing Assistant salary range - £18-25k 

Too often, we see businesses and candidates waste so much time on poorly qualified candidates and roles: undertaking interviews that are not a good fit. We at The Hidden Market overcome this with our prevetted candidates.

There are numerous factors that influence salaries. Some of these are as follows: 

• Market forces: demand and supply 
• Company size  
• Location 
• Remit of a role 
• Negotiation on both sides: professionals and businesses 

We see candidates too often take a role that is not suitable for them. We work with candidates to find the right role with the right business and secure them a decent market rate. 

 

What we do in hiring marketers:

At The Hidden Market, we offer a unique solution for businesses seeking to hire marketers, but what sets us apart is how we benefit candidates like you. With our dual approach of marketing roles and headhunting for positions, we can offer a wider range of opportunities to our candidate base.

We understand that switching careers can be a daunting decision, and we strive to help professionals make the right choice. We work closely with our candidates, providing guidance and support to help them secure the ideal marketing job.

As a Hidden Market Member, you have exclusive access to our team, who are always available to discuss your career goals and aspirations. We also offer a range of free resources and services that can aid you in your journey, and you can opt for additional paid-for resources and services.

Besides actively seeking out job openings, our extensive network of professional relationships with businesses in various sectors enables us to pipeline exceptional talent and consider you for future roles beyond what is currently available on our website.

At The Hidden Market, we value community and content, and as a part of our network, you can enjoy access to our community of skilled marketers and informative content. We aim to be transparent in all our processes, FAQs are available in the website footer to address any additional questions you may have.

Choose The Hidden Market, and we'll guide you through your career journey with our comprehensive support and innovative approach.