Performance Marketing jobs and careers
Performance Marketing jobs and career opportunities
Performance marketing roles focus on measurable outcomes from paid and trackable acquisition channels. They combine audience testing, commercial judgement and disciplined measurement.
Create your free profileFree to join. Tell us which opportunities would interest you.
What does a performance marketing career involve?
Paid media titles can hide major differences in scope. Some positions are platform specialists; others own channel economics, creative testing, agency relationships and acquisition strategy. Review how decisions are made and what you control.
Common performance marketing job titles
Job titles vary between employers. Look at responsibilities, customers, the team and how success is measured.
Paid Media Specialist
Builds and optimises paid acquisition campaigns.
Performance Marketing Manager
Owns budgets, testing plans and performance across channels.
Paid Search Manager
Specialises in search advertising, intent capture and campaign efficiency.
Head of Performance Marketing
Sets acquisition strategy, manages spend and develops channel expertise.
What to assess before accepting a role
These questions help you compare jobs beyond the headline title and compensation.
Economics
Understand target acquisition cost, payback expectations and whether performance is assessed on leads or revenue.
Creative and landing pages
Results may depend on assets and conversion experiences outside the paid media team.
Attribution
Ask how the business handles incomplete tracking and multi-touch customer journeys.
Skills and career progression
Progression can mean deeper specialism, more commercial ownership, larger responsibilities or leadership. Show the context of what you've done, not just a list of tools and titles.
Useful evidence to include in your profile:
- Budget ownership with measurable outcomes
- Testing methodology and creative collaboration
- Tracking and attribution limitations
- Commercial analysis beyond platform reports
Explain the type of company, location, working arrangement and responsibilities you want next. Relevant experience can sometimes transfer between specialisms.
Join The Hidden MarketRelevant opportunities and market information
Roles, employers and salary information change. We are working towards bringing current job information and clearer market insights into these career pages.
Tell us what the right move looks like
While the live category listings and market reports are being developed, create a profile to share your experience and preferences. We will not display invented vacancies, salaries or employer counts.
Explore related career paths
Compare adjacent specialisms and understand where your experience could be useful.
Performance Marketing career FAQs
Is performance marketing only Google Ads?
No. It can include paid search, paid social, affiliates and other measurable acquisition channels.
Agency or in-house — which is better?
Neither universally. Agencies offer breadth and pace, while in-house roles may provide deeper commercial ownership.
What details help when registering?
Share platforms, typical budget size, market, customer type and outcomes you influenced.
A better next step starts with your experience.
Tell us what you can do and the work you would consider next.
Performance Marketing Market Snapshot
Insights from our collected job listings.
Commonly mentioned skills
Figures describe collected, classified job records, not verified current vacancies or the entire UK job market. Salary based on 79 comparable records (2.4% coverage).