Who this is for
Ideal if you:
- ✓Need hands-on marketing execution or leadership
- ✓Want flexibility without hiring full-time
- ✓Need outcomes (pipeline, leads, growth), not just activity
- ✓Are a startup, scale-up, SME, or agency
What a marketing freelancer actually does
A marketing freelancer provides practical, commercially-minded support without the overhead of an agency or the commitment of a permanent hire.
Strategy & positioning
Clarify your messaging, offers, target audience, and go-to-market plan so execution lands.
Demand generation
Build predictable lead flow via channel mix, campaigns, landing pages, and conversion improvements.
Performance & CRO
Improve ROI: paid media structure, funnel fixes, tracking basics, and conversion rate optimisation.
Content & campaigns
Plan and ship content and campaigns that support pipeline—without endless meetings.
CRM & lifecycle
Email journeys, nurture sequences, retention plays, and light ops to keep revenue compounding.
Fractional leadership
When needed: roadmap, prioritisation, team guidance, and stakeholder management.
Freelancer vs agency vs full-time hire
If you want speed, flexibility, and senior input without the overhead, freelance marketing support is often the best middle ground.
| Option | Pros | Cons |
|---|---|---|
| Marketing Freelancer | Flexible, cost-effective, senior expertise, fast start, direct communication. | Capacity is finite — best when scope is clear and prioritised. |
| Agency | Full team coverage (creative, paid, dev, etc.). | Higher cost, slower delivery, risk of junior execution and account “layers”. |
| Full-time Hire | Long-term ownership and internal context. | High commitment, hiring risk, ramp time, overhead (salary + tools + management). |
How it works
Simple process. Clear outcomes. No long contracts.
Intro & clarity
We define your goals, constraints, and what “success” looks like.
Scope & plan
We map deliverables, priorities, and a realistic timeline.
Execution
We ship work weekly and focus on outcomes over activity.
Iterate & scale
We optimise based on data and adjust scope as you grow.
Pricing & engagement models
Pricing depends on scope, urgency, and seniority. We keep it transparent and flexible.
- ✓Day / weekly support for rapid progress and delivery
- ✓Monthly retainers for steady execution and momentum
- ✓Fractional / interim leadership when you need senior oversight
- ✓Project-based campaigns, landing pages, audits, and launches
Why work with us
You get experienced marketing support designed to move the needle — without the agency overhead.
Senior, commercial mindset
We prioritise revenue outcomes and practical delivery, not vanity metrics.
Flexible engagement
Scale up or down as needed. No long-term lock-ins.
Direct communication
No account layers. Faster decisions. Faster shipping.
FAQs
How much does a marketing freelancer cost in the UK?
Rates vary by experience and scope. Most businesses choose a day/weekly model for short bursts or a monthly retainer for consistent delivery.
Is a freelancer better than an agency?
Often, yes — if you want speed, flexibility, and senior expertise. Agencies can be a fit when you need a full team across multiple disciplines.
How quickly can someone start?
Typically within days, depending on availability and the scope agreed.
Can I scale support up or down?
Yes. That’s one of the main benefits of freelance marketing support — you can adjust to priorities and budget without rehiring.
What if I’m not sure what I need?
That’s common. We’ll use the intro call to clarify your goals and recommend a simple, practical plan.
Get experienced marketing support — without the agency overhead
Book a free intro call to discuss your goals, scope, and options. No pressure — just clarity.